Every business owner looks forward to receiving massive traffic on their business site to get conversion too. With an excellent conversion rate, you will register impressive sales and increase revenue. And that means growth for your business, right? But the question is: “Do you know how to obtain more traffic for your business?”
This article discusses excellent ways to funnel lots of traffic to your site and grow your business. Let’s dive in right away!
What are the ways to funnel lots of traffic to your site?
Use Long-tail Keywords
Target keywords that make it easy for those surfing the web for your product or service to get you. Long-tail keywords are the right fit when it comes to that. When searching for some stuff on the internet, people use words like best, top, high-quality, and more.
For instance, you could google “best San Diego SEO company” when looking for a San Diego SEO expert. Using such a keyword yields better results than “SEO Company,” which is too broad.
Write Catchy Headlines
Headlines are an integral part of your content. No matter how compelling your content is, not many people will be interested in reading it if the headline isn’t attention-grabbing.
So, you want to get it right by coming up with several headlines and then settle on the best.
Make the Most of Social Media
There’s no doubt social media platforms get loads of traffic throughout the day. Create a LinkedIn, Facebook, Twitter, Pinterest, or Instagram profile for your site. Then link it to your business website and see how much traffic it brings. Frequently post on social media and include a link to your site within the post.
Point Trusted Sites to Your Business Site
Google takes note of quality backlinks to your site and rewards it with better ranking. That, in turn, boosts your traffic. So, ensure the San Diego SEO expert you put in charge of your SEO project builds high-quality backlinks for your site.
Design a Compelling Landing Page
A landing page is your site’s gateway. It must stand out for visitors to get in. Put some enticing stuff on it and a call-to-action button. Make promotional sales on it and let it be time-bound to jolt visitors into action. You can give customers some discount or free samples of some products after placing an order. That way, you stand a chance to get massive traffic.
Use Your Email List
If you have an email list (you should always have one), you can periodically send your customers and potential customers newsletters. Take time to learn how to write irresistible newsletters. You can probably include an offer in the newsletter and provide a link to the page with the offer on your site.
Many modern websites have a blog section where articles are posted frequently. For instance, if you have a tours firm, you can write articles on scenic places to have an excursion. You’ll get good traffic if you have engaging items that are SEO-friendly. Often update your blog with fresh content.
Know more: Top 3 SEO Ways to Improve Usability
Make Your Site Interactive
It’s a great idea to interact with visitors to your site. Please give them a provision to comment on your blogs and review your products or services. Respond to whatever questions they may ask and maintain your cool should you receive offensive remarks. A highly interactive site has higher odds of getting traffic.
Incorporate Images in Your Content
Content with blocks of text may discourage visitors from reading. Break it up with high-resolution images that are relevant to the text. That increases readability and reduces the bounce rate. If you manage to minimize the bounce rate, your Google ranking improves. Your site becomes more visible when the ranking improves. And enhanced visibility results in more traffic.
Guest posting is yet another terrific way to generate traffic for your business. Allow people to blog on your site. They are likely to link to the articles they have posted on it. That is one way to create inbound links that bring you traffic.
But only publish seamless guest posts. Besides, the posts should be in your niche. They should also have significance for your clients. And again, ensure the inbound links are credible and trustworthy. Links that look spammy attract the wrath of Google.
Optimize Your Site for Speed
Nobody will be patient enough to wait for your site to load when it is sluggish. Not when your competitors are also on the web targeting the same clients as you. Therefore, you want to make your site the fastest on the internet to avoid losing traffic. Your San Diego SEO expert should strive to ensure your site’s loading speeding doesn’t go beyond 3 seconds. The faster the loading speed, the more traffic you are likely to get.
Link within Your Site
Google checks for internal links on your site. Ensure your San Diego SEO expert has included internal links on your site. The links point to other pages on the site.
However, don’t create too many links. You may end up confusing the visitors and making them lose concentration on some important content.
Links with great text anchors improve user experience and make visitors stay on your site longer if they lead to fantastic content. The longer the visitors take on your place, the better the traffic gets.
Use Online Directories
You increase your site’s traffic when you are listed in an online directory. Your online directory profile will be linked to your site. Those with access to the directory will see your profile.
And if you have positive reviews, people will be interested in knowing a little more about your business by visiting your site. We advise using a directory that has a commanding authority on Google.
There are many ways to obtain traffic for your business. While paid-per-click (PPC) campaigns can bring you traffic, they stop as soon as your budget gets depleted. Besides, it can bring you massive traffic but fail to convert. That’s why many San Diego entrepreneurs consider San Diego SEO services. We can help if you need SEO services that drive traffic to your site and convert. Please reach out to us today!