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  1. Asked: November 7, 2021In:

    Data shows that the audience for a client’s running shoe store is women ages 35 to 50. How can you optimize this client’s Display Network campaign based on your research?

    Vemula Sinu

    The correct answer for the above question is: Add demographic and age targeting to show ads to people in this audience Here you can read the explanation

    The correct answer for the above question is:

    • Add demographic and age targeting to show ads to people in this audience

    Here you can read the explanation

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  2. Asked: November 7, 2021In:

    Data for your client shows that more estimated total conversions are coming from mobile devices versus computers and tablets. How can you use this data to optimize your client’s bidding strategy?

    Vemula Sinu

    The correct answer for the above question is: Set a mobile bid adjustment to increase bids for searches on mobile devices Here you can read the explanation

    The correct answer for the above question is:

    • Set a mobile bid adjustment to increase bids for searches on mobile devices

    Here you can read the explanation

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  3. Asked: November 7, 2021In:

    Conversion Tracking helps you improve the return on investment (ROI) from your online advertising because it:

    Vemula Sinu

    The correct answer for the above question is: shows you which ads lead to customer actions that have value for your business Here you can read the explanation

    The correct answer for the above question is:

    • shows you which ads lead to customer actions that have value for your business

    Here you can read the explanation

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  4. Asked: November 7, 2021In:

    Cliff just started working with a client who has a very disorganized Google Ads account. What’s an effective way for him to begin restructuring his client’s account?

    Vemula Sinu

    The correct answer for the above question is: Create campaigns based on the structure of his client’s website Here you can read the explanation

    The correct answer for the above question is:

    • Create campaigns based on the structure of his client’s website

    Here you can read the explanation

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  5. Asked: November 7, 2021In:

    Caleb owns a music store and is creating an ad group for musical instrument rentals. What would be the most appropriate landing page for his ad?

    Vemula Sinu

    The correct answer for the above question is: A page with information on instrument rentals and a contact form Here you can read the explanation

    The correct answer for the above question is:

    • A page with information on instrument rentals and a contact form

    Here you can read the explanation

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  6. Asked: November 7, 2021In:

    By monitoring ad campaign performance, an advertiser may obtain the information needed to

    Vemula Sinu

    The correct answer for the above question is: determine if campaigns are meeting overall marketing and conversion goals Here you can read the explanation

    The correct answer for the above question is:

    • determine if campaigns are meeting overall marketing and conversion goals

    Here you can read the explanation

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  7. Asked: November 7, 2021In:

    Blake is focused on branding and is more interested in his ads being viewed than in generating clicks. Which of these features would not be a good fit for him?

    Vemula Sinu

    The correct answer for the above question is: Call extensions Here you can read the explanation

    The correct answer for the above question is:

    • Call extensions

    Here you can read the explanation

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  8. Asked: November 7, 2021In:

    Belinda’s boutique just started carrying 3 new designer labels. She wants to show an image ad announcing the new collections to people

    Vemula Sinu

    The correct answer for the above question is: “Display Network” Here you can read the explanation

    The correct answer for the above question is:

    • “Display Network”

    Here you can read the explanation

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  9. Asked: November 7, 2021In:

    Anne-Marie’s business goal is to generate online sales of her handmade purses. Her AdWords costs are $100 per week and she wants to know if her advertising investment is paying off. What additional information do you need in order to calculate her return on investment (ROI)?

    Vemula Sinu

    The correct answer for the above question is: Costs to produce her purses and revenue generated from her ads Here you can read the explanation

    The correct answer for the above question is:

    • Costs to produce her purses and revenue generated from her ads

    Here you can read the explanation

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  10. Asked: November 7, 2021In:

    An e-commerce client wants her campaign to be more profitable. After calculating this client’s total profits from Google Ads, what can you do to start maximizing results for profit?

    Vemula Sinu

    The correct answer for the above question is: Test different cost-per-click (CPC) bids Here you can read the explanation

    The correct answer for the above question is:

    • Test different cost-per-click (CPC) bids

    Here you can read the explanation

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