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Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?

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Maximize clicksTarget search page locationEnhance cost-per-click (CPC)Target return on ad spend (ROAS)

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsbiddinggoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:50 pm

    The correct answer for the above question is: Target search page location Here you can read the explanation

    The correct answer for the above question is:

    • Target search page location

    Here you can read the explanation

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  • 1 Answer
  • 319 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When reviewing the Search terms report for one of your client’s campaigns, you notice several terms that aren’t relevant to what they’re advertising. How can you use this information when refining the campaign’s keywords?

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Add the terms as exact match keywordsAdd the terms as phrase match keywordsAdd the terms as keywordsAdd the terms as negative keywords

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationNegative keywords
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:47 pm

    The correct answer for the above question is: Add the terms as negative keywords   Here you can read the explanation

    The correct answer for the above question is:

    • Add the terms as negative keywords

     
    Here you can read the explanation

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  • 1 Answer
  • 498 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use:

  • 0

Negative match keywordsExact match keywordsBroad match keywordsPhrase match keywords

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:44 pm

    The correct answer for the above question is: Exact match keywords Here you can read the explanation

    The correct answer for the above question is:

    • Exact match keywords

    Here you can read the explanation

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  • 1 Answer
  • 346 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers?

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Information about Italian food in the descriptionUse the same headline and description as other advertisersAn exclamation point in the display URLInclude call-to-actions, such as “Find the nearest location”

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationtext ads
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:41 pm

    The correct answer for the above question is: Include call-to-actions, such as “Find the nearest location”   Here you can read the explanation

    The correct answer for the above question is:

    • Include call-to-actions, such as “Find the nearest location”

     
    Here you can read the explanation

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  • 1 Answer
  • 343 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords?

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Google Ads only shows an ad for keywords with proper spelling and plural formsYour keyword list would be disapproved based on Google’s advertising policiesGoogle Ads can automatically include these variations for youBroad match includes the exact words and phrases ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:38 pm

    The correct answer for the above question is: Google Ads can automatically include these variations for you Here you can read the explanation

    The correct answer for the above question is:

    • Google Ads can automatically include these variations for you

    Here you can read the explanation

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  • 1 Answer
  • 365 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When choosing a maximum cost-per-click (max. CPC) bid, you should consider the amount that you make from a purchase because you want to set a bid amount that’s:

  • 0

based on how much your product is worth50% of how much your product is worththe same amount as the profit generated by your productthe same amount as the revenue generated by your product

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsbidgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:34 pm

    The correct answer for the above question is: based on how much your product is worth Here you can read the explanation

    The correct answer for the above question is:

    • based on how much your product is worth

    Here you can read the explanation

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  • 1 Answer
  • 363 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When building a keyword list for a Display Network campaign, you should do which of the following

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Use Display Campaign Optimizer to identify new keywordsOnly include exact match keywordsInclude keywords that are related to the websites your customers visitOnly use Keyword Planner to identify new keywords

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam QuestionsDisplay Network campaignsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:31 pm

    The correct answer for the above question is: Include keywords that are related to the websites your customers visit Here you can read the explanation

    The correct answer for the above question is:

    • Include keywords that are related to the websites your customers visit

    Here you can read the explanation

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  • 1 Answer
  • 335 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

What’s the easiest way to evaluate if one version of your landing page performs better than another for the same ad?

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Replace the existing landing page with the new one and compare this month’s data to last month’sCreate another ad group for the new landing page and compare the two ad groupsCreate another campaign for the new landing page and ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:28 pm

    The correct answer for the above question is: Run a Campaign Experiment on the existing campaign that switches between both landing pages Here you can read the explanation

    The correct answer for the above question is:

    • Run a Campaign Experiment on the existing campaign that switches between both landing pages

    Here you can read the explanation

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  • 1 Answer
  • 383 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

What’s one of the main benefits of using ad extensions

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The main benefits of using ad extensions are that it provide additional information to make your ads more relevant to customers. Extensions increase your reach by showing your ad on more advertising networksExtensions provide additional information to make your ads ...

Ad ExtensionAdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam QuestionsCTRgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:24 pm

    The correct answer for the above question is: Extensions ensure a higher clickthrough rate (CTR) because they make your ad more prominent Here you can read the explanation

    The correct answer for the above question is:

    • Extensions ensure a higher clickthrough rate (CTR) because they make your ad more prominent

    Here you can read the explanation

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  • 1 Answer
  • 349 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

What’s a reason to use the “Search Network with Display Select” campaign type?

  • 0

Your ads only show on the first page search resultsYou can pick the exact websites where you want your ad to showYou can use one budget to advertise on the Search Network and Display NetworkYour video ads can run ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationplacement targetingPlacements
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:18 pm

    The correct answer for the above question is: You can pick the exact websites where you want your ad to show Here you can read the explanation

    The correct answer for the above question is:

    • You can pick the exact websites where you want your ad to show

    Here you can read the explanation

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  • 1 Answer
  • 374 Views
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