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Home/Digital Marketing/Page 68

WhatisWhatis Latest Questions

Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

You want to generate leads with your Google ads campaign by encouraging people to fill out an interest form on your website. What do you need to know to measure return on investment (ROI) for this campaign?

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How much you’ve spent on the campaign compared to the value of leads generatedYou can’t calculate return on investment for campaigns that are focused on online leadsThe percentage of budget spent compared to how many forms were completedThe number ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationROI
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:57 am

    The correct answer for the above question is: How much you’ve spent on the campaign compared to the value of leads generated Here you can read the explanation

    The correct answer for the above question is:

    • How much you’ve spent on the campaign compared to the value of leads generated

    Here you can read the explanation

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  • 1 Answer
  • 412 Views
Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

You signed 3 new clients, each with an existing AdWords account. What’s the best way to manage these accounts

  • 0

Pause your clients’ campaigns and recreate them in your manager accountUse your clients’ sign-in information to access and manage the accountsConsolidate the 3 accounts into a new AdWords account you createLink the client accounts to your My Client Center ...

Ads manager accountAdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:52 am

    The correct answer for the above question is: Link the client accounts to your My Client Center (MCC) manager account   Here you can read the explanation

    The correct answer for the above question is:

    • Link the client accounts to your My Client Center (MCC) manager account

     
    Here you can read the explanation

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  • 1 Answer
  • 355 Views
Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

You sell autographed sports memorabilia and want to reach people interested in sports. What’s one benefit of promoting your products with ads in mobile apps campaign on the Display Network?

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It encourages people using mobile devices to install your appIt allows you to show your ad on app categories that you chooseIt lets people who see your ad get directions to your store on Google MapsIt directs people to ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationmobile apps
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:49 am

    The correct answer for the above question is: It allows you to show your ad on app categories that you choose Here you can read the explanation

    The correct answer for the above question is:

    • It allows you to show your ad on app categories that you choose

    Here you can read the explanation

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  • 1 Answer
  • 349 Views
Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your travel agency client is running a very targeted campaign to reach people who are visiting Paris on vacation and don’t live in France. What would be an effective way to target this client’s customers?

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Create a campaign with ads and keywords written in FrenchCreate a campaign targeting French and regions other than ParisCreate a keyword list with the exact match keyword “Paris” and negative keyword “France”Create a campaign targeting Paris and languages other ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:44 am

    The correct answer for the above question is: Create a campaign targeting Paris and languages other than French Here you can read the explanation  

    The correct answer for the above question is:

    • Create a campaign targeting Paris and languages other than French

    Here you can read the explanation
     

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  • 1 Answer
  • 363 Views
Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your new client’s Google Ads account has one campaign with one ad group that contains a list of hundreds of keywords. Which best practice should you follow when re-organizing this client’s keywords?

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Create new ad groups with several keyword match typesCreate new ad groups with related keywords grouped togetherRemove half of the keywords from the ad groupCreate one ad group for every five keywords

Ad GroupAdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:41 am

    The correct answer for the above question is: Create new ad groups with related keywords grouped together Here you can read the explanation

    The correct answer for the above question is:

    • Create new ad groups with related keywords grouped together

    Here you can read the explanation

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  • 1 Answer
  • 321 Views
Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your client wants to show ads to people who’ve visited her website before. Which Adwords feature would you recommend she use?

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RemarketingDynamic Search AdsEcommerce trackingConversion tracking

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationSegments
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:38 am

    The correct answer for the above question is: Remarketing Here you can read the explanation

    The correct answer for the above question is:

    • Remarketing

    Here you can read the explanation

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  • 1 Answer
  • 345 Views
Vemula Sinu
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Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your client wants to increase the number of people visiting his website. When analyzing the data for Search campaign, which metric do you most want to improve

  • 0

Converted clicksImpressionsConversion rateClickthrough rate (CTR)

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoalsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:27 am

    The correct answer for the above question is: Clickthrough rate (CTR)   Here you can read the explanation

    The correct answer for the above question is:

    • Clickthrough rate (CTR)

     
    Here you can read the explanation

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  • 1 Answer
  • 363 Views
Vemula Sinu
  • 1
Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your client’s campaign is getting a lot of clicks, but the conversion rate is low. Which approach could help improve your client’s conversion rate?

  • 1

Increase the average daily budget for the campaignBroaden the list of keywords to reach more potential customersMake sure the landing page is closely related to the adIncrease the cost-per-click (CPC) bid for low-performing keywords

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationQuality Score
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:24 am

    The correct answer for the above question is: Make sure the landing page is closely related to the ad Here you can read the explanation

    The correct answer for the above question is:

    • Make sure the landing page is closely related to the ad

    Here you can read the explanation

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  • 1 Answer
  • 358 Views
Vemula Sinu
  • 0
Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your client’s campaign is consistently meeting its average daily budget. What should you do to maximize your client’s budget throughout all hours of the day?

  • 0

Increase the maximum cost-per-click (CPC) bidChange the ad delivery method from “Accelerated” to “Standard”Lower the daily budget amountPause the campaign to stop showing ads and accruing costs

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsdaily budgetgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:21 am

    The correct answer for the above question is: Change the ad delivery method from “Accelerated” to “Standard” Here you can read the explanation

    The correct answer for the above question is:

    • Change the ad delivery method from “Accelerated” to “Standard”

    Here you can read the explanation

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  • 1 Answer
  • 438 Views
Vemula Sinu
  • 0
Vemula Sinu
Asked: November 9, 2021In: Digital Marketing

Your client noticed that his ad was disapproved for editorial reasons. Why is it important for him to understand and abide by Google’s advertising policies

  • 0

AdWords policies can help ensure ads are useful, varied, relevant, and safe for web usersAdWords policies can help web user distinguish between ads and search resultsAdWords policies can keep disapproved ads and websites out of organic search resultsAdWords policies ...

Advertising policiesAdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 9, 2021 at 2:18 am

    The correct answer for the above question is: AdWords policies can help ensure ads are useful, varied, relevant, and safe for web users Here you can read the explanation

    The correct answer for the above question is:

    • AdWords policies can help ensure ads are useful, varied, relevant, and safe for web users

    Here you can read the explanation

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  • 1 Answer
  • 326 Views
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