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Home/Digital Marketing/Page 70

WhatisWhatis Latest Questions

Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

Which is a benefit of advertising online with Google AdWords?

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Advertisers can choose how much they spend and only pay when someone clicks their ad. This is the benefit of advertising online with Google Ads. Advertisers can choose how many times their ad should show during the dayAdvertisers pay the ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 6:10 pm

    The correct answer for the above question is: Advertisers can choose how much they spend and only pay when someone clicks their ad   Here you can read the explanation

    The correct answer for the above question is:

    • Advertisers can choose how much they spend and only pay when someone clicks their ad

     
    Here you can read the explanation

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  • 1 Answer
  • 353 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

Which delivery type shows your ads at an even pace throughout the day?

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Standard deliveryAccelerated deliveryDelayed deliveryOptimized delivery

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 6:06 pm

    The correct answer for the above question is: Standard delivery Here you can read the explanation

    The correct answer for the above question is:

    • Standard delivery

    Here you can read the explanation

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  • 1 Answer
  • 375 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

Which bidding strategy should Sara use if her goal is to get more people to call her local catering business?

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Cost-per-view (CPV)Cost-per-thousand-impressions (CPM)Cost-per-click (CPC)Cost-per-acquisition (CPA)

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam QuestionsCPACPA biddinggoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 6:02 pm

    The correct answer for the above question is: Cost-per-acquisition (CPA) Here you can read the explanation  

    The correct answer for the above question is:

    • Cost-per-acquisition (CPA)

    Here you can read the explanation
     

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  • 1 Answer
  • 329 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When setting up a Search Network campaign for a client, you want to maximize the number of clicks her ads can get. Which bidding strategy should you use to achieve this goal?

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Automatic cost-per-click (CPC)Cost-per-thousand impressions (CPM)Cost-per-acquisition (CPA)Manual cost-per-click (CPC)

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsbiddinggoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:57 pm

    The correct answer for the above question is: Automatic cost-per-click (CPC) Here you can read the explanation

    The correct answer for the above question is:

    • Automatic cost-per-click (CPC)

    Here you can read the explanation

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  • 1 Answer
  • 375 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When setting up a campaign, you can use Display Planner to get an idea of the budget and bids you should set based on your

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traffic estimates for placement ideashistorical conversion rate estimates for your keyword and placement ideastraffic estimates for your keyword ideashistorical cost-per-click (CPC) estimates for your keyword and placement ideas

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam QuestionsCPCDisplay campaignsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:54 pm

    The correct answer for the above question is: historical cost-per-click (CPC) estimates for your keyword and placement ideas Here you can read the explanation

    The correct answer for the above question is:

    • historical cost-per-click (CPC) estimates for your keyword and placement ideas

    Here you can read the explanation

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  • 1 Answer
  • 431 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When reviewing your client’s Search Network campaign, you notice that the ads in one of the ad groups have a low average position. Which flexible bid strategy should you use to help improve the position of these ads?

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Maximize clicksTarget search page locationEnhance cost-per-click (CPC)Target return on ad spend (ROAS)

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsbiddinggoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:50 pm

    The correct answer for the above question is: Target search page location Here you can read the explanation

    The correct answer for the above question is:

    • Target search page location

    Here you can read the explanation

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  • 1 Answer
  • 311 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When reviewing the Search terms report for one of your client’s campaigns, you notice several terms that aren’t relevant to what they’re advertising. How can you use this information when refining the campaign’s keywords?

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Add the terms as exact match keywordsAdd the terms as phrase match keywordsAdd the terms as keywordsAdd the terms as negative keywords

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationNegative keywords
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:47 pm

    The correct answer for the above question is: Add the terms as negative keywords   Here you can read the explanation

    The correct answer for the above question is:

    • Add the terms as negative keywords

     
    Here you can read the explanation

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  • 1 Answer
  • 479 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When people search for your client’s watch repair business, they use very specific terms like “vintage watch repairs”. To show your ads for these searches, you’ll want to use:

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Negative match keywordsExact match keywordsBroad match keywordsPhrase match keywords

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:44 pm

    The correct answer for the above question is: Exact match keywords Here you can read the explanation

    The correct answer for the above question is:

    • Exact match keywords

    Here you can read the explanation

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  • 1 Answer
  • 328 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When creating text ads to advertise a client’s small chain of Italian restaurants, what should you include in the ad text to make it compelling to potential customers?

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Information about Italian food in the descriptionUse the same headline and description as other advertisersAn exclamation point in the display URLInclude call-to-actions, such as “Find the nearest location”

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certificationtext ads
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:41 pm

    The correct answer for the above question is: Include call-to-actions, such as “Find the nearest location”   Here you can read the explanation

    The correct answer for the above question is:

    • Include call-to-actions, such as “Find the nearest location”

     
    Here you can read the explanation

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  • 1 Answer
  • 327 Views
Vemula Sinu
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Vemula Sinu
Asked: November 8, 2021In: Digital Marketing

When creating a keyword list using broad match, why should you leave out misspellings and plural forms of keywords?

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Google Ads only shows an ad for keywords with proper spelling and plural formsYour keyword list would be disapproved based on Google’s advertising policiesGoogle Ads can automatically include these variations for youBroad match includes the exact words and phrases ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsgoogle ads certificationGoogle AdWordsgoogle adwords certification
  1. Best Answer
    Vemula Sinu
    Added an answer on November 8, 2021 at 5:38 pm

    The correct answer for the above question is: Google Ads can automatically include these variations for you Here you can read the explanation

    The correct answer for the above question is:

    • Google Ads can automatically include these variations for you

    Here you can read the explanation

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  • 1 Answer
  • 351 Views
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