The full form of SEO is “Search Engine Optimization.” Search engine optimization or SEO is a process of getting traffic to your website. SEO is not magic, it’s just good practice to make sure your website shows up on the top pages of search engines like Google, Bing, Yahoo, and Ask.com. We are able to do this by using keywords that people are searching for when they want.

The benefits of SEO are as follows:-

1. You can increase the visibility of your website and hence it can get more visitors.
2. It can improve the ranking of your website in search engines like Google etc.
3. It can improve the traffic on your site.
4. It can build the credibility of your website.
5. It can convert visitors into buyers.
6. You can reach the targeted customers easily.
7. You can gain more sales.
8. You can get higher profit margins.
9. It is a cost-effective technique for promoting your business.
10. You can create brand awareness.
11. You can get a higher ROI.
12. It can increase your conversion rate.
13. You can reach the targeted customers easily.