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Vemula Sinu
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Asked: 2021-11-07T10:13:16+00:00 In:

An advertiser looking to drive conversions is using manual cost-per-click (CPC) bidding. Which factor should be most important for this advertiser when deciding keyword bids?

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An advertiser looking to drive conversions is using manual cost-per-click (CPC) bidding. Which factor should be most important for this advertiser when deciding keyword bids?

  • The profit derived from a paid click
  • The bids of the next closest advertiser
  • The average profit per conversion
  • The Quality Score of the keyword
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1 Answer

  1. Best Answer

    The correct answer for the above question is:

    • The profit derived from a paid click

    Here you can read the explanation