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Home/google display exam/Page 35

WhatisWhatis Latest Questions

Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Frequency capping limits the number of times

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your ads appear to the same person on the Search networkyour ads appear to users with the same IP addressyour ads appear to the same person on the Display networkyour ads appear during the designated days ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:33 am

    The correct answer for the above question is: your ads appear to the same person on the Display network Here you can read the explanation

    The correct answer for the above question is:

    • your ads appear to the same person on the Display network

    Here you can read the explanation

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  • 1 Answer
  • 180 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Frequency capping gives advertisers the ability to specify a limit to the number of:

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clicks for all usersimpressions for all usersclicks for a unique userimpressions for a unique user

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:30 am

    The correct answer for the above question is: impressions for a unique user   Here you can read the explanation

    The correct answer for the above question is:

    • impressions for a unique user

     
    Here you can read the explanation

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  • 1 Answer
  • 129 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Frank runs a scuba-diving business that offers lessons and sells scuba-diving equipment. Frank wants to engage with users who are researching scuba-diving lessons. Which marketing objective should Frank choose when creating his Display campaign?

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Build awarenessDrive actionInfluence considerationIncrease sales

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:28 am

    The correct answer for the above question is: Influence consideration Here you can read the explanation

    The correct answer for the above question is:

    • Influence consideration

    Here you can read the explanation

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  • 1 Answer
  • 125 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

For an advertiser focused on branding, what are the key success metrics?

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Conversion RateClicks and ImpressionsCost-per-conversionReach and Frequency

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:25 am

    The correct answer for the above question is: Reach and Frequency   Here you can read the explanation

    The correct answer for the above question is:

    • Reach and Frequency

     
    Here you can read the explanation

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  • 1 Answer
  • 184 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

For an ad entering into an auction on the Google Display Network, the AdWords system will calculate the effective cost-per-thousand impressions (eCPM) when there are:

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both cost-per-click (CPC) and cost-per-acquisition (CPA) ads entering the auctionany cost-per-click (CPC) or cost-per-acquisition (CPA) ads entering the auctiononly cost-per-click (CPC) ads entering the auctiononly cost-per-thousand impressions (CPM) ads entering the auction

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationeCPMgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:22 am

    The correct answer for the above question is: any cost-per-click (CPC) or cost-per-acquisition (CPA) ads entering the auction Here you can read the explanation

    The correct answer for the above question is:

    • any cost-per-click (CPC) or cost-per-acquisition (CPA) ads entering the auction

    Here you can read the explanation

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  • 1 Answer
  • 138 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Felix wants to start showing his Google Display Ads to a narrower audience with the help of demographic targeting. Which two types of data are included in demographic targeting? (Choose two.)

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Felix wants to start showing his Google Display Ads to a narrower audience with the help of demographic targeting. Which two types of data are included in demographic targeting? (Choose two.)

Postal codeLocationOccupationAgeGender

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:19 am

    The correct answer for the above question is: Age Gender Here you can read the explanation

    The correct answer for the above question is:

    • Age
    • Gender

    Here you can read the explanation

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  • 1 Answer
  • 184 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

“Engagement” with a Lightbox ad on a mobile phone or tablet is achieved when someone:

  • 0

hovers their finger over the ad for at least 2 secondswatches the ad for at least 2 secondswatches the ad twice in a robexpands or interacts with the ad

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:16 am

    The correct answer for the above question is: expands or interacts with the ad   Here you can read the explanation

    The correct answer for the above question is:

    • expands or interacts with the ad

     
    Here you can read the explanation

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  • 1 Answer
  • 132 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Emmy is the marketing director of a large marketing team, looking to reach an audience at scale through Smart Display campaigns. How might Smart Display campaign reporting help Emmy?

  • 0

Its summary report provides executive summaries of total cost and bidding.In addition to standard Google Ads reporting, it provides reports that facilitate broad,strategic ad management.It provides “recommended insights,” which are focused on Topic Targeting.Its reporting functionality includes exclusive placement ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:14 am

    The correct answer for the above question is: In addition to standard Google Ads reporting, it provides reports that facilitate broad, strategic ad management.   Here you can read the explanation

    The correct answer for the above question is:

    • In addition to standard Google Ads reporting, it provides reports that facilitate broad, strategic ad management.

     

    Here you can read the explanation

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  • 1 Answer
  • 135 Views
Vemula Sinu
  • 0
Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Dynamic remarketing lets an advertiser:

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Engage visitors to the website by opening a chat sessionShow prior visitors to his site ads that are based on products or services they saw on the site.Re-run ad to increase the volume of people who ...

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display examGoogle Display Network
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:11 am

    The correct answer for the above question is: Show prior visitors to his site ads that are based on products or services they saw on the site.   Here you can read the explanation

    The correct answer for the above question is:

    • Show prior visitors to his site ads that are based on products or services they saw on the site.

     

    Here you can read the explanation

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  • 1 Answer
  • 149 Views
Vemula Sinu
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Vemula Sinu
Asked: November 17, 2021In: Digital Marketing

Display inventory on the Google Display Network can come from AdSense or:

  • 0

Right MediaAdWordsTeracentThe DoubleClick Ad Exchange

AdWords fundamentalAdWords fundamental ExamAdWords fundamental Exam Questionsadwords google certificationgoogle ads certificationGoogle AdWordsgoogle adwords certificationgoogle certificategoogle displaygoogle display exam
  1. Best Answer
    Vemula Sinu
    Added an answer on November 17, 2021 at 5:08 am

    The correct answer for the above question is: The DoubleClick Ad Exchange   Here you can read the explanation

    The correct answer for the above question is:

    • The DoubleClick Ad Exchange

     
    Here you can read the explanation

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  • 1 Answer
  • 131 Views
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