What is not considered a “source” in Google Analytics by default? Google(direct)comEmail
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You would choose to advertise on the Google Display Network if you wanted to: show ads on websites related to your businessshow ads to people on non-Google search sitesshow ads on Google Mapsshow ads on Google Shopping
How would a view filter be configured to include only users from Brazil and Argentina? Filter 1: exclude Peru or BoliviaFilter 1: include Brazil or ArgentinaFilter 1: include Argentina > Filter 2: include BrazilFilter 1: include Brazil > Filter ...
What metric-dimension combination is not valid? Sessions / SourceSessions / Bounce rateTime on Page / Device TypeTotal Events / User Type
You would choose to advertise on the Google Search Network if you wanted to: reach customers browsing websites related to your businesschoose the types of websites where you want your ads to showreach customers while they’re searching for your products ...
You might analyze exact match impression share data to get an idea of: the percentage of eligible impressions you received for searches that exactly matched content on your landing pagethe percentage of eligible impressions you received for searches that exactly ...
Which client would you advise to use radius targeting? Luis, whose e-commerce business delivers nationwideChristopher, who wants to promote his new product in select citiesDenise, whose service can reach customers within 30 milesMabel, who wants to exclude her ads from ...
For autotagging, what parameter does Google Ads include in the destination URL? utm=urlid=adid=gclid=
What is not a benefit of using segments to analyze data? Analyze users by single or multi-session conditionsCompare behavior metrics for groups of users like Converters vs non ConvertersPermanently modify the data in a viewIsolate and analyze specific conversion paths ...
What is used to create Smart Goals? Analytics GoalsMachine-learning algorithmsRemarketing audienceCustom Reports