Which functionality applies to HTML5 ads? They use interactive content stored in containers and rendered in browsersThey’re easy to update and don’t require plug-insThey can’t be viewed on mobile devicesThey’re easy to update but require plug-ins
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Which is a best practice for optimizing a landing page for Google Ads? Several links to related websitesThe same programming language across the whole siteEasy-to-navigate contentProminent headlines in several font styles and sizes
Negative keywords can help advertisers better target their ads by: reducing their campaign’s daily budget recommendationsreducing the number of irrelevant clicksraising the average position of their adsincreasing the number of relevant Display Network placements
How does target cost-per-acquisition (CPA) bidding determine the optimal cost-per-click (CPC) bid? It sets CPC bids as one-tenth of the current CPA bid settingIt bids a static CPC value based on the current maximum CPC settingsIt uses conversion history to set ...