Which default traffic source dimensions does Google Analytics report for each website visitor? Campaign and Ad ContentSource and MediumCampaign and MediumSource, Medium, Campaign, and Ad Content
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To increase the speed at which Google Analytics compiles reports, what action could be taken? Remove any filters you have added to the viewChoose “Faster response” in the sampling pulldown menuChoose “Greater precision” in the sampling pulldown menuRemove any Secondary ...
What report shows which types of mobile devices visited a website? Technology > Network reportMobile > Devices reportAll traffic > Source/Medium reportSite Content > Landing Page report
Google Analytics cannot collect data from which systems by default? Mobile devicesOffline inventory databaseOnline point-of-sale systemsWebsites
What type of Custom Report shows a static sortable table with rows of data? Map OverlayFlat TablePivot TableExplorer
When someone clicks your ad, the actual amount you’re charged will be: The minimum needed to hold your ad position or 50% of your maximum cost-per-click (max. CPC) bid, whichever is greaterThe minimum needed to hold your ad position, under ...
According to Google data, 70% of mobile searchers who’ve recently made a purchase have: visited a business’s website from the search results pageclicked to call a business from the search results pagecalled a similar business from their phonesaved a business ...
What value is used to determine whether your ad will show on a page and, if so, the ad’s position? Quality FactorQuality ScoreAd RankAd Score
Which of these metrics is especially important to clients who are running a branding campaign? Clickthrough rate (CTR)ImpressionsAverage cost-per-click (avg. CPC)Phone call conversions
According to Google data, after seeing an ad on their smartphone, more than half of people: go to a store and buy the productdo a mobile searchgo to the company’s website and buy the productsend a text