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There are a large number of press release submission sites operating throughout the world to publicize news (information) on different issues, including that of a government announcement, announcement by a political party, or a company.
Submitting press releases to a particular or all sites helps to bring particular information to the attention of the readers of those sites.
Such sites are of two types: paid press release sites and free press release sites.
Such sites help in circulating news to a large number of readers across the world.
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What is a Press Release (PR)?
This is basically an announcement on a particular issue. It can be about the launch of a product or service by a private company. It can be the appointment of an office-bearer in a political party or the statement of a political leader on a specific issue.
A press release is issued by a government to make a certain announcement on its policy decisions. An individual government department like the Police Directorate or Economic Department can also issue a press release to make people read the latest decisions or details about a particular development.
Often a business outfit issues a press release during the launch of a special service or consumer product. Such press releases may contain details about the service or consumer product. It acts as a curtain-raiser regarding the specific nature of those products of the company and also shows how they are different from similar products of other companies.
The press releases can be issued by the health department of a government to let the people know about various health-related programs launched by it.
The scope of a press release is quite vast as different organizations, companies, and government departments issue it periodically to make an important announcement to enlighten the people.
What are the key benefits of press release submissions?
A press release submission envisages a large number of benefits. It helps an organization to highlight different developments, latest policy matters, action taken on different issues, and announcements on something in immediate future.
In this regard, the different press release submission sites play an important role to circulate the news or particular development in the public domain. By doing so, a large number of readers know about such developments.
Several benefits can be reaped by an organization by releasing such information to the press release submission sites whether they are paid or free. Good publicity is done by such submissions.
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The key benefits of press releases to the press release submission sites are:
Robust View Can be Expected:
The submission of press releases to such sites can ensure a very good viewing of particular news or announcement.
The free press release submission sites generally attract more viewing as the viewers don’t have to pay anything for that.
Visibility of A Company Grows:
This can be an ideal way of publicity for a corporate house, a company, or a sales platform to educate the consumers about particular goods, products, and services they have launched. It is going to enhance the traffic in a major way.
An Effective Marketing Strategy:
Submission of a press release by a company is a good way of directly linking with the consumers and buyers of the products and services.
This is an effective way to boost product image and create brand loyalty. In the free press release submission sites, a company or organization does not need to pay. It can be an ideal way of free publicity.
Information-Linked Brand Promotion:
Submission of a press release on a site can promote the company’s brand. Branding is done automatically. A large number of viewers will come across your company. Information is linked with the brand promotion.
Press Release May Help in SEOs:
An informative press release can go a long way in SEO. A large number of companies and organizations even draft their press releases in such an intelligent way that they may be SEO-friendly.
Do’s and Don’ts on Submitting Press Releases in PR Sites
A press release should be submitted to a PR site keeping in view certain vital points. The success of your press release in grabbing the attention of viewers would depend on these Dos and Don’ts.
One should not act haphazardly while uploading the press release. One must read it before final submission to ensure that the content is fully compliant with the set pattern or norms of the concerned press release submission site.
A set of Do’s and Don’ts can help you in this regard. You would know things to avoid and things to follow for successful submission of the press release to the concerned site.
The List of Do’s on Press Release Submission Sites
- It must convey the information or message in brief.
- The announcement must be very clear.
- Always mention your contact details so that a media organization may contact you if it needs more information.
- Give a catchy headline and sub-headline (if need be) to convey the crux of the information. A catchy headline will always catch the attention of the readers.
- Pay special attention to the language part of the press release as easy language will always attract more viewers.
- A press release must be well structured with a good introduction. It should not contain more than 500 words.
The List of Don’ts on Press Release Submission Sites
- Don’t make your press release run into several pages. It should ideally be a one-pager.
- Don’t give too much detail about your company’s product. Just restrict to outliners on product specifications.
- Just don’t seek opinions of readers on your product which has just been launched or going to be launched shortly.
- Don’t write your press release in such a way that the readers cannot understand it. Just give bare facts written in simple language.
- Don’t make your press release look like a piece of advertisement.
How To Submit Your Press Release on PR Submission Sites?
You should find out free (or paid) press release submission sites. Create a list and collect their email IDs.
- Write a good cover letter requesting the free press release submission sites to circulate your press release.
- Your cover letter should be polite. It should make a mild request to upload your press release on the press release submission site.
- In the cover letter, you must mention that this valuable free service will enable a large number of people to know the latest information or news about something which can be a corporate announcement or about a new product just launched or going to be launched shortly.
- If it is a paid service, enquire about the charges and submit the press release after paying the charges.
- You must pay the charge and then mail the matter to the site (which will upload it after receiving the charge).
What are the press release distribution services?
A free press submission site provides you with several useful services without charging anything from you.
These services are:
- Your information or news is circulated among a large number of readers.
- Your news or information is put in the public domain.
- Newspapers or news websites also can use your information or news.
- Newspapers or websites may get in touch with you for more information. They can publish longer news reports on your company.
- A press release distribution service sends your press release to a large number of its subscribers and media outlets. This can help you get good publicity.
Such a site also categorizes your content or news based on its subjects. This can be sports, films, corporate announcements, product launches, or an international seminar on a particular issue. Such categorization facilitates the readers. They can directly go to the topic of their interest and read the latest information given in it.
Instant Approval PR Sites List in 2022 Verified
| S No | Instant Approval PR Submission Sites | Domain Authority (DA) |
|---|---|---|
| 1 | http://prsync.com/ | 51 |
| 2 | http://www.prfree.org/ | 43 |
| 3 | https://express-press-release.net/ | 44 |
| 4 | https://www.1888pressrelease.com/ | 54 |
| 5 | https://www.freepressreleasedb.com/ | 34 |
| 6 | https://www.openpr.com/ | 70 |
| 7 | https://www.pressreleasepoint.com/ | 61 |
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How to submit a press release website to Google news?
One can submit the press release to Google News in the following ways:
Step 1: Sign up for Google News using the Publisher Center tools.
Step 2: Use the content labels feature to mark content with a Press Release label.
Step 3: Put the content with Google News by submitting RSS feeds, website URLs, or videos.
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List of FAQs (Frequently Asked Questions) on PR Sites
What is a press release in SEO?
A press release can be submitted in SEO. This can be an off-page SEO service strategized to yield good publicity with a substantially high number of hits. This can benefit a company, a product, and a service.
The press release SEO can also be done to bring to public focus an upcoming event of importance which can act as a promo for a film, television serial, a sports event, or the release of a book.
This off-page SEO strategy can act as a major public relations tool. The success of this technique depends greatly on the keyword-optimized of the press release. The keyword search can increase traffic.
What are the press release distributions?
This is a method of circulation of the press release to a press release submission site, to a daily newspaper, a news portal, or a news channel. This distribution can be done by email or even hand delivery with physically printed copies of the press release.
The best ways to circulate a press release are:
1. Email it to media organizations with a cover letter.
2. Submit it to free or paid press release submission sites.
3. Mail it to individual news reporters and bloggers with a request to print it.
4. Mail it to the newsroom of various newspapers.
Are PR Submissions good or bad?
The PR submission is one of the most popular ways to get publicity done. This is a good method. The tag of bad practice is not attached to it.
Are press releases increase website traffic?
Yes, it does. This can be a good SEO practice. One of the benefits is that one can get quite a large number of quick links on their portal or website. The traffic is automatically increased.
The press release submission sites are completely dedicated to press releases. This is the reason why people tend to read such sites for the latest information on different issues and topics. They might also tend to click on your website to know more about you.
This will certainly grow the traffic. People always are interested in different types of announcements and information on companies, celebrities, and events. If details of such an event where different celebrities are coming are given in a press release, it would be read by the people once uploaded to a submission site.
Similarly, a well-known company can get a good number of viewers if it announces the launch of a new consumer product or a utility good.
How should I create a PR site?
One can create a PR site to popularize the website and generate good traffic. The following steps should be taken to create your PR site:
1. Select a catchy name of the site (it should draw the attention of people).
2. Get in touch with different companies with the proposal to upload their press releases.
3. Write to those companies that they can freely (or on payment) use your site as their platform to carry out public relations.
4. Forge a relationship with media people (i.e. reporters/correspondents/bloggers) with a request to consult your PR site regularly for their stories.
A PR site must be visually strong. To do this, take the help of a good graphic designer. Use icons, photographs, and graphs to make the site visually attractive.
You should also have a team of content writers or news writers to create the printed materials for the site.
One can also contact some good Public Relations companies with a request to upload the press releases of their clients on your site.
Are PR Submissions still working?
There are a large number of PR submission sites, which are functioning regularly. Such sites are a very good medium to put something for wide publicity.
These sorts of Public Relations submission sites are working almost in all countries of the world. They also have a global reach. This is one of the reasons why the companies and different organizations consider such PR submission sites as a good means for SEOs.
The companies are regularly uploading their press releases and other corporate news items on such PR submission sites.
There are a large number of existing press release submission sites. More such sites are also coming up: both free as well as paid. This proves the PR submission sites are functioning on a robust scale.
Companies and organizations must be getting benefitted from these free and paid press release submission sites. That is why they are uploading their news or information on such sites.
Are Press Releases Black Hat SEO?
Some people consider press releases Black Hat SEO. The reason is that the press releases may include a catchy keyword-optimized backlink in a strategic way. Such keywords may be positioned to facilitate SEO.
An important announcement may be made through a press release. Such keywords can act as backlinks.
Even if it is the Black Hat SEO, the uploading of press releases on the submission sites continues unabated. They do generate considerable viewing.
Are Press Releases worth in SEO?
The press releases uploaded to different submission sites can be worth in SEO. They do work for SEO. For this purpose of facilitating SEO, the press release must be drafted in an informative way, and announcements made on a particular company or organization should be meaningful to the people.
Only, in that case, SEO is possible.
A nicely drafted press release can be considered a good means of SEO and also a strategic way of digital marketing.
Often the press releases are useful to establish brand values. Being official versions on different issues including announcements on several issues, they are informative. For this reason, they are significant in SEO.
A well-crafted press release with information on a company or organization can attract readers thus increasing the SEO on important keywords.
Conclusion:
The press release submission sites provide multiple benefits to people. It has a global reach as such sites can be accessed from any part of the world. This makes it one of the best mediums to put some information for the world readers.
The importance of press release submission sites can be gauged from the fact that some of them are globally famous and read by a large number of people. The global outreach of such submission sites also makes them popular among the people.
The readership pattern now has shifted to the digital format from the usual printed ones to a great extent. The younger generation is particularly inclined to read the digital versions more than the printed ones. In this regard, the press release submission sites have much to gain.
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