You might analyze exact match impression share data to get an idea of: the percentage of eligible impressions you received for searches that exactly matched content on your landing pagethe percentage of eligible impressions you received for searches that exactly ...
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Which client would you advise to use radius targeting? Luis, whose e-commerce business delivers nationwideChristopher, who wants to promote his new product in select citiesDenise, whose service can reach customers within 30 milesMabel, who wants to exclude her ads from ...
For autotagging, what parameter does Google Ads include in the destination URL? utm=urlid=adid=gclid=
What is not a benefit of using segments to analyze data? Analyze users by single or multi-session conditionsCompare behavior metrics for groups of users like Converters vs non ConvertersPermanently modify the data in a viewIsolate and analyze specific conversion paths ...
What is used to create Smart Goals? Analytics GoalsMachine-learning algorithmsRemarketing audienceCustom Reports
On the Google Display Network, your ad is eligible to show on a webpage if your: ad text matches that webpage’s contentlanding page matches that webpage’s contentkeywords match that webpage’s contentwebsite matches that webpage’s content
The format of a Shopping Ad is different from that of a standard text ad in that it includes: a product image, background color, and pricea product image, title, price, and merchant namea product image, title, and pricea product image, ...
Which parameters can be included with an event hit for reporting? Category, Action, Label, Unique EventsCategory, Action, Label, ValueCategory, Action, Label, Total EventsEvent, Category, Action, Label
Which ad extension would you use for an advertiser who has a chain of restaurants? Seller ratingsSitelink extensionsLocation extensionsPrevious visits extensions
What report shows a visual representation of user interactions on a website? Content Drilldown reportBehavior Flow reportLanding Pages reportTreemaps report